NetLine Corporation Surpasses 4,000 Online Distribution Sites
Press Release (07-31-06)
LOS GATOS, CA (July 31, 2006) — NetLine Corporation, a premier lead generation and online marketing services provider for B2B advertisers, marketers, and publishers, today announced a major milestone in surpassing 4,000 online partner sites in 33 key vertical industries. NetLine's online partner network operates through NetLine's dynamic distribution network; a content repository of free trade publications and quality information resources for professionals.
These partnerships offer long-term benefit to NetLine partners and clients. Relevant content is made available for specific audiences in the partner's user base and increases availability of focused professional audiences for NetLine B2B marketing clients. A sampling of NetLine's online partner sites includes DevShed, TG Publishing and Vault.com.
"Doing business in today's competitive environment requires serious commitment to stay abreast of different trends and technology in their market space, and they need a place to go to find the most relevant information," said David Fortino, Vice President of Audience Development at NetLine Corporation. "NetLine has created a reach of over 25 million professionals with its online partners, and these partners are in turn adding value for their audience."
NetLine partners add incremental value to their user's experience and build customer loyalty by offering professionals valuable information free of charge, while also creating a lucrative revenue stream to their business. NetLine's partner network is able to establish both value and revenue immediately for its partners, instantly positioning their sites as industry leaders for all professional information needs. A comprehensive and seamless content solution is delivered while being fully hosted on NetLine's partner site infrastructure. Noted success factors include use of dynamic contextual content feeds that have proven to be a key driver in the continued rapid expansion of the partner network.
"Vault.com prides itself as a leading go-to site for HR professionals and job seekers, always making the latest knowledge content materials available in their field of expertise," said Edward Shen, VP of Operations and Strategic Alliances at Vault.com. "Our partnership with NetLine empowers us to offer free relevant publications and industry information directly through our site, arming our audience with the tools they need to stay ahead and succeed while making our site a one-stop career and information resource."
"NetLine's offering is a valuable complement to the in-depth content we provide on TomsHardware.com and our other online guides," said Omid Rahmat, CEO of TG Publishing. "Through our partnership with NetLine, we provide our tech-savvy audience information they need through the availability of a broad selection of white papers and magazines spanning across our six technology websites."
This growth marks unprecedented value for NetLine clients; made up of B2B marketers and advertisers offering relevant professionals knowledge content such as white papers, webinars, podcasts, VODcasts, case studies, market research reports, surveys, and more. These online partner sites represent delivery of more of the quality audiences they want to reach.
Werner Mansfeld, President of NetLine, commented, "These partnerships are an important asset to NetLine's business. With more than 4,000 outlets offering downloadable materials to key industry professionals, we are all the more empowered to effectively reach quality audiences not typically found through search and other mediums. This furthers our commitment of targeted audience exposure - for our clients."
NetLine partners benefit from a combination of technologies and targeted content made available via optimized and contextual content feeds. A suite of revenue generating tools are provided to all partners with specific emphasis being placed on optimal revenue extraction.
For more information on NetLine's partner program, please visit http://www.tradepub.com/g0002/ or call 800-882-4670.
NetLine Corporation is a premier provider of online lead-generation and marketing services for B2B advertisers, marketers, and publishers, specializing in delivering high-quality leads and maximizing the results of customer interactions. NetLine goes beyond conventional online advertising and e-mail. Through NetLine's Lead Source, Sub Source, Email Marketing Services, and Enterprise Marketing Management Solutions, NetLine enables highly effective marketing programs throughout the customer acquisition and relationship lifecycle.
NetLine's many successful client and agency relationships include Juniper Networks, IBM, Sage Software, Microsoft, Discreet, Taunton Publishing, and CMP, among others. Founded in 1994, NetLine is privately held and is headquartered in Los Gatos, California. For more information, please visit www.netline.com or call 888.515.3237.