How ZoomInfo Built a Revenue
Driving Lead Engine with NetLine 56% Form-Fill to MQL Conversion Rate and 500+ Qualified Leads
per Month with NetLine Programmatic Lead Gen

Leads weren't ZoomInfo's problem. Quality was.

Their pipeline needed more than volume. It needed sharper signals, cleaner data, and revenue-driving opportunities aligned to their upmarket strategy. With NetLine's programmatic lead generation platform, ZoomInfo turned content syndication and simu-live webinars into a precision engine delivering high-intent buyers in real time, with the context sales needs to move fast.

The results:

  • 56% form-fill to MQL conversion rate (40% higher than other vendors)
  • 500+ qualified leads delivered monthly
  • 25% of all syndicated leads powered by NetLine
  • 100% on-time delivery

No wasted effort. No guesswork. Just a steady stream of high-quality, sales-ready buyers that convert faster and perform better than the rest.

Read the full case study and see how ZoomInfo built a revenue-driving lead engine with NetLine.

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